Last updated on July 14th, 2020 at 07:18 am
Taxi booking apps are a new profitable business nowadays. The mobile app development technology has flourished this idea rapidly and increased online taxi booking businesses globally. Today, Ola and Uber are the common household names and everyone is aware of their business structure. Now, if you are planning to start your online cab booking app, then how will you bring uniqueness in your business?
If we capture the style of Uber and Ola business, then we can say that they have been constantly evolving with the time. Uber was first introduced in 2009 and since then they have made major reforms in their business set up to adopt the change. Thus, not only for new taxi booking app businesses but for the older apps it is important to keep on trying unique ideas. So, in this situation, how you will be able to set up a successful online taxi booking business.
Evaluate Online Taxi Booking Business Idea
Online cab booking might be a common business idea, but with a fresh outlook and new ideas, you can make your new online booking business successful. You have to evaluate the following things to find new ideas for online taxi booking business –
Scope in your Area – On the local level, check the scope of the online taxis booking. By conducting surveys and understanding the viewpoint of the locals, you can evaluate the scope of the business in your area.
Competitors Edge – You have to gather information about your competitors such as how much they make annually, how long they have been in the market, what is their growth rate and so on.
SWOT Analysis of Competitors – By evaluating the weaknesses and strengths of your competitors, you can work in the area of your competitor’s weaknesses and focus less on their strengths. This will help you in getting the instant kickstart for your business.
Research on Public Transportation System – If you are starting your business in an area where public transportation is good and highly preferred by the commuters, then you won’t be able to get the adequate commuters for your services.
Future Growth – When you are starting up a business, then it is very important to think about the future qualifications of the business. If your business has no potential to grow and turn into a bigger venture, then there’s no need to waste your time in that business.
Finding a Good Taxi Booking App Developer – Once you have figured out your taxi business plan and evaluated all the important factors, then the next essential thing left is to find a good mobile app developer. Mobile app development is the foundation of a successful taxi app. Without the support of the competent app developers, you won’t be able to launch your business.
Parameters to Satisfy Your Customers
The success of your taxi booking business depends upon the services that you provide to your customers. You have to provide the best quality services to your customers to gain their loyalty and trust. The basic parameters to improve the satisfaction of your customers are –
Transparency – In order to create a cohesive taxi booking experience, it is very crucial to follow the fair pricing policy and maintaining the booking rates for users. You have to create a fair pricing policy that is welcomed by the customers happy and won’t impact your business growth. Today, customers are very smart, thus make sure to be transparent with them instead of hiding things from them.
Hiring Efficiency – Customers are always looking for swift and effective services. So, the satisfaction of customers also depends upon the factor of how quickly they can hire a cab from your app. The less idle time helps in gaining the satisfaction of your customers.
User-Friendly Interface – The features and layout of the app have to be user friendly so that a new user can easily understand how to navigate through the app. Moreover, apps should have all the features for the user and driver so that they can easily find all the information.
Easy to Use – The app should be easy to use so that a user with minimal technical knowledge can easily find a way through your app. If the app is high tech and complex, then it will confuse users and they will leave your app when they have plenty of other options.
Fare Information – The app needs to be fully loaded with all the essential information such as taxi route, driver ability, rating, and pricing policy so that users can get all the vital information from the app.
Qualities of Good Cab Booking App
The basic foundation of an online taxi business is an app. With a good taxi app, you can improve the satisfaction of your customers and drivers easily while increasing your business operations. Thus, it is very important to have a highly competent and feature-loaded app to create a successful taxi booking online business. You have to include dynamic technologies and features in your taxi booking app.
Your taxi booking application should be featured with GPS. The user should be able to track down the location of their ride on the map using GPS technology. Moreover, providing information about the estimated time of arrival (ETA) on the basis of the real traffic situation will be possible with GPS. Thus, your taxi app must have GPS technology.
Credit Card Payment
The app should be featured with the credit card payment facility so that users can quickly pay by entering their credit card details. Moreover, a proper receipt must be issued for the payment because sometimes users might have to cancel a taxi after making payment. So, by using a receipt they can claim back their payment.
Your entire business operations need to be fully integrated with the app so that users won’t have to go anywhere to find information. From providing the list of all the cab services to offering call facilities to your customers, you need to make sure that all the features are fully integrated with your app.
If you want to provide quick services to your customers, then you have to improve your server strength. When a user books a taxi, then the strong GPS server is required to locate the nearby located driver and assign the job. To smoothly run the taxi app, you need two servers and applications, one for users and another for drivers. In the initial stage of your business, you can get a server from the dedicated server providers, but once your business takes off, you have to set up a dedicated server to fasten your app efficiency.
You need to get a secured and functional payment gateway in your through which users can pay. Having multiple payment gateways is a good idea to provide alternative payment options to customers such as debit cards, e-wallets, UPI, and so on.
Rate and Feedback
The app must have an option where customers can rate the drivers and provide feedback about them. This will help you in evaluating the performance of your drivers and services. You will get an idea about your strengths and weaknesses from the customer’s feedback.
So, if you want to start an online taxi business like Uber and Ola today, then you have to first focus on setting up a business foundation, finding a way to satisfy your customers, and creating a highly functional app. By focusing on these three core elements, you will be able to start your taxi business and even earn good profits.
To develop a powerful and feature-loaded cap booking app based on prevailing market trends, you can contact Protocloud Technologies professionals today and get your taxi business on the road right now.